7 Ways UX Can Actually Influence Success on Social Media

User Experience design—or, UX—is the process of designing a product around the end-user’s every expectation, need, and desire. UX combines scientific and creative methodologies to produce an intuitive end product that not only delights its users, but anticipates and caters to their every move. This practice is most commonly associated with web design or product development, but with nearly 2.8 billion monthly active users worldwide, it’s about time we strategists apply the foundational principles of UX to social media, don’t ya think? Here are 7 ways the ISL Content Strategists are applying Information Architect Peter Morville’s trusty UX Honeycomb model to our clients’ social media content production process…[READ MORE]

Posted on November 12, 2017 in Business, Experience Design, Social Media

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